Archive

Archive for the ‘Business Idea’ Category

Idea Exclamation explanation

October 1, 2009 Leave a comment

Marshall McLuhan said, “the medium is the message”. (This is the second time in one week I talked about McLuhan…crazy.) It’s true. The medium you receive the message from is just as important as the message itself. The medium can corroborate or discount the message it relays. Idea Exclamation is about pairing a message, and a medium so that good ideas are spread. The medium and the message are reinforcing elements and neither should be ignored.

I want to build a cadre of talented designers and a team of talented authors to help spread ideas. This idea is still in the incubation phase and the full explanation of it is on the tip of my tongue but I cannot quite articulate it just yet…stay tuned.

Categories: Business Idea

The Eccentric Male

August 21, 2009 Leave a comment

The eccentric male provides fine men’s furnishings. From colorful patterned socks to intricately detailed hankerchiefs to quality bowties the eccentric male allows young professionals to express individual style at the most conservative of offices.

 

(This idea actually comes from an idea for a commercial. I imagine Kanye West running down a lion to put a bow tie around his neck and socks on his feet. After the commercial does well we could use other celebrities and animals: David Hasselhoff going after a seal, Jeremy Piven going after a tiger, etc.)

Categories: Business Idea

The Success Initiative Syllabus

July 23, 2009 Leave a comment

If you were to teach a high school Junior and Senior what it means to leverage their youth to build their future I think the syllabus below might be an effective class. Let me know what you think and what you would add/delete.

  • Prior to Week 1
    • Complete Winslow Profile and Clifton Strengths Finder
    • Reading: Now, Discover Your Strengths by Marcus Buckingham & Donald Clifton

 

  • Who are you and where are you going? Week 1
    • Introductions
    • Review Winslow and Clifton Strengths Finder 
    • Write personal Vision and Mission Statement
    • Create  1, 5, and 10 year personal goals; Create group goals
    • Decide to create micro-business or non-profit; brainstorm opportunities; chose one
    • Assign One page business/non-profit plan deliverables (research)

 

  • What will make you different? Week 2
    • Reading: Purple Cow: Transform Your Business by Being Remarkable by Seth Godin and The One Page Business Plan by Jim Horan
    • Create One Page Business Plan to achieve personal goals from above
    • Create  One Page Business Plan based on research of idea
    • Assign One Page Business Plan deliverables (operations and financials)

 

  • What is your focus? Week 3
    • Reading: Outliers: The Story of Success by Malcom Gladwell
    • How do we focus our talents? Group brainstorming session of how individuals can practice their talents.
    • Present on past weeks deliverables from micro-business/non-profit     
    • Assign One Page Business Plan  deliverables (marketing and sales strategy)                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          

 

  • Building your network. Week 4
    • Reading: Talent is Never Enough by John Maxwell
    • Discuss how to build your network through:
      • Social media; blogging
    • Present on past weeks deliverables from micro-business/non-profit  
    • Assign One Page Business Plan deliverables (roll out)                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                

 

  • Know your context. Week 5
    • Reading: Global Landscape book (thinking Globalization: A Short Introduction)
    • Work on business/non-profit, Sales Strategy
    •  Assign One Page Business Plan deliverables  (roll out continued)                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          

 

  • Taking risks and seeking opportunity. Week 6
    • The Dip: A Little Book that Teaches You When to Quit (And When to Stick) by Seth Godin
    • Project results and Project debrief
Categories: Business Idea

Housing Network

July 10, 2009 Leave a comment

Let’s put together a network of homes all over the United States.  People without homes becuase of being new to the area or working during a season would stay for free and the rent would be simple improvements on the house. Once they are fixed up we can rent them out and create a nationwide network of affordable rent homes under one brand which would ensure consistent quality.

You know where I am going with this. There has to be some business/service initiative that could make a differenece. Let me know if you have a better idea.

Categories: Business Idea

Mom Tattoo: So Safe Mom Wants a Tattoo

June 29, 2009 Leave a comment

I was determined to mark my body up in college, but I didn’t. Every tattoo parlor I have come in contact with has been in a shady part of town in an even shadier looking store front with the shadiest looking people. I think there is merit to jumping on the ‘body art’ bandwagon and opening a tattoo parlor called “Mom Tattoo: So Safe Mom Wants a Tattoo”.

It would be completely sterile. We would trade huge posters of all the different designs from rainbows to skulls for interactive design kiosks. Instead of watching people writhe in pain there would be a waiting area with leather couches, big screen tvs, and appropriate reading material. The tattoo artists would be contracted just like in a hair salon and would dress like professionals/doctors.

The experience would be like going to an upscale plastic surgeon. Your name would be called out and you would be lead to a ‘tuscan’ themed room, (mom’s love that style, right?) where you would wait for the “Artist” to come in for your first consultation. During this consultation you would receive design guidance. You and your “Artist” would pick the appropriate placement of your tattoo as well as a design with real meaning for you. To ensure you are getting exactly what you want you would receive a temporary tattoo to ‘experience’ for one week. You would leave with a book explaining, “Mom Tattoo” to prepare you and your body for your artwork that you could have done when you decide it is time. Upon your return you would meet with your Artist to finally be given your tattoo only after a spa like experience readies your skin and mental state.

To think of it, this wouldn’t be a bad idea if you were a tattoo artist to go and convince one of these plastic surgeons in Colleyville to have an office at the back of their practice.

Categories: Business Idea

Kindle REMIX: An Open Letter to Jeff Bezos

June 24, 2009 Leave a comment

Mr. Jeff Bezos,

I really like your website, and I buy a lot of books from you. I am constantly traveling and my favorite thing to spot on highways as I make it from one town to the other is finding bookstores that I can go in and browse to break up the monotony of driving. My wife would also argue I do the same thing all weekend when I am at home. While many times I know I am paying $7-$10 more for a book at Barnes and Noble I do it anyhow because if I don’t I am waiting with no reading material for three days.

Your answer to this would be, “Buy a Kindle! It is portable, convenient, and you have the ability to download books where ever you go.”

But here is the deal. I like the book experience. I like having my walls lined with book after book. I can associate each book with a time in my life. When I look at the book on Ghandi I remember using it in my thesis so I could receive my bachelor’s degree. When I look at my collection of Seth Godin’s books I remember the time two years ago when I picked the first one up and couldn’t stop reading. (I value these most because they unlocked the passion to learn in me post-college.)

I am on the band wagon in this 100% digital transition, and I think it is opening up doors we never thought possible. In fact I realize that digital books makes the most sense economically, environmentally, and will even boost the number of people who are independent and want to distribute their writings. However, I want my books.

So, this is what you’re gonna do:

  1. Buy Barnes & Nobles
  2. Create a book on demand machine
  3. Make the ability to purchase a book a spectacle.
  4. Sell every book with a digital copy on a high capacity USB device I can stick into ever improving Kindle’s.

The vast stores you would purchase would allow you to stock multiple things. I wouldn’t even mind if the book machine made every book a standardized size, font, etc. I just want my books on their shelves.

I don’t believe I am the first person to suggest such a thing, but you are still lolly-gagging. Get on the ball, Mr. Bezos, get on the ball.

Categories: Business Idea

Global Cafe

June 22, 2009 1 comment

I have always felt icky as I passed by stores that take a cut of immigrant’s paychecks to cash the check, and to then wire the money abroad. There seems to be too much leverage business owners have over this necessity.

What if we identified Arlington, for example, to have a high population of Kenyans? We go to Kenya and in areas with population to sustain our business, and without Internet connection, we set Internet cafes that have computers with web cams. We do the same cafe smack dab in the middle of Arlington and connect the two for FREE. 

We would offer to extremely valuable services at first: Money and Banking Services, and Constant Connection. Partnering with pay-pal we figure out a way to send money at the lowest price possible and we provide constant connection to home instead of having to buy calling cards. The only revenue at this point would be a nominal fee to pay for the Internet connection and associated nominal bank fees.

Once we have served the community on both ends we identify services that are needed both here and there and provide them.

The real value is that we are bringing the Internet to developing countries. From my travels I have learned this is a requirement to help development. Think of how Iran is being affected by facebook and twitter right now.

I know this isn’t much of a business plan, it is more of an NGO, but there seems to be something here. If you hung in long enough you would recognize areas of extreme opportunity business wise in other nations.

Categories: Business Idea