Home > Book Review, Social Commentary > Wikinomics: How Mass Collaboration Changes Everything

Wikinomics: How Mass Collaboration Changes Everything

Book: Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. WilliamsRating: Another book about crowds, but good

Lesson Learned: People do it for Joy

I have read a lot of books about the shift to a crowd/collaborative culture and this is another good analysis of the phenomena. I love the idea of open source everything. Collaboration is the key to customer retention, group cohesion, and rainbows…(maybe not rainbows.)

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